The 28th International specialized forum-exhibition «APTEKA» was held from 24 to 26 November 2021 in the Innovation Center «Skolkovo», Amalthea HALL, Moscow.

The 28th International specialized forum-exhibition «APTEKA» was held from 24 to 26 November 2021 in the Innovation Center «Skolkovo», Amalthea HALL, Moscow. The exhibition was attended by more than 50 companies - manufacturers and suppliers of medicines and health products from Russia, the Republic of Belarus, India, the Republic of Korea, Japan. Products of the Altai Region Food, Processing, Pharmaceutical Industry and Biotechnology («Altai Cedar», «Altea», «Altay Vitamins», «Magmasvet» - Elzamtm, «PCF «Two Lines», Pharmaceutical plant Galen - Alfytm) and the Center for Innovative Development of Tomsk Oblast («Aceya», «Biolith», Company HTM) were presented at the collective stands. "Such a wide geography of manufacturers and distributors confirms the high efficiency of the exhibition «APTEKA». The exhibition platform, thanks to the modern organization, variety of assortment positions and a well-thought-out program of business events, is prestigious both among visitors from Moscow and from other regions. According to precursory data, the exhibition «Apteka-2021» was visited by more than 2300 specialists from all over the country."

The everlasting popularity among specialists of the pharmaceutical industry forum-exhibition «APTEKA» is gained because the rich business program, which in November 2021 united more than 30 events. More than 50 speakers - recognized industry professionals, shared their knowledge with the participants of the sessions, reports and training seminars. The first day was opened by business breakfast with the magazine «Aptekar», a plenary session and a "round-table" of the Russian Association of Pharmacy Networks (RAAS), a round table of the Association of Russian Pharmaceutical Manufacturers (ARFP), they discussed changes in the order of medication prescription and rules of release of medicines, the state and prospects of development of the pharmaceutical market, regulation of interaction of manufacturers and retail and other topics. On the second day, representatives of pharmacies and pharmacy networks had the opportunity to get the latest knowledge on the development of digital technologies in the pharma, to get acquainted with the features of the regional pharmacy business, as well as to get 36 ZET, having become listeners of the short-term training course in part-time form on the topic of «Pharmaceutical Consulting». The closing day of the forum-exhibition was marked by presentations on the topic: «How to attract real customers through YouTube and become nuber 1 in the industry» and discussions within the roundtable of information and logistics pharmacist «Santens». The participants of the forum-exhibition and speakers of the business program shared with the guests of the event not only profitable supply offers, but a new knowledge as well. The most active listeners received the republished monograph of Pavel Lisovsky «Pharmacy plus 4.0. Economic technologies to increase the profitability of the pharmacy business» with the author’s autograph, as well as prizes from exhibitors.

Reviews on the 28th International specialized forum-exhibition «APTEKA-2021»:

"«Are such events as APTEKA exhibition necessary? - Definitely yes. The figure 28 (the 28th year of the exhibition) is a figure of trust, a figure of authority, a figure that deserves gratitude to the organizers. I'm grateful that this exhibition exists. It demonstrates the need, the importance for the industry. Today and now we see the need for professional communication and the fact that organizers meet this need.» Nelly Ignatieva, Executive Director of the Russian Association of Pharmacy Chains (RAAS)." "«APTEKA exhibition is an event that takes place only once a year. It is a great opportunity to meet with the widest range of professionals - manufacturers, distributors, companies that are engaged in the automation of pharmacies, find new products to add to your range, meet with business coaches and representatives of organizations that deal with education». Alexander Tyagunov, head of the educational project «Provisor.24»" "«The exhibition format is very important. It allows both to demonstrate (products) and to give extra information about them. There is nothing more valuable than live contact with the target audience. The exhibition APTEKA for us is a very powerful networking, which we just can not miss». Vechkutova Olga, brand manager of CHIKALABtm" "«Among the visitors of the exhibition are well represented regions of Russia - from Sakhalin to Arkhangelsk. It was possible to hold negotiations with large federal pharmacy networks, which actively showed interest in the products presented here». Alexey Rebitva, Head of Sales Department of LLC «Biolith»" "«At APTEKA exhibition our products created interest among pharmacists and pharmacy networks from different regions of the country, including the Yaroslavl region, Novosibirsk, Saint-Petebrurg». Yevgeny Nikitin, Head of «Dilos» LLC"